Underwear
Customised processes for a sensitive market segment
The development and marketing of underwear is one of the most demanding tasks in the fashion industry. This is because products that are worn directly on the skin must fulfil high requirements in terms of comfort, material properties and fit. At the same time, manufacturers are required to cover an enormous range of body shapes and sizes – with systems that can precisely and efficiently map variant logic and size construction.
Fine fabrics such as lace, silk or microfibre place special demands on processing and care. This also applies to functional requirements, for example in the sportswear or loungewear sector. Added to this is the need to present sensitive products in a discreet and brand-appropriate way – across all channels and for specific target groups. Sustainability, cultural differences and short fashion cycles further increase the dynamics.
SPH recognises these challenges from many years of experience and, with IN:FASHION, offers a solution that meets all these requirements as standard: scalable, flexible and with room for your product diversity.
Whether cup size, cut variant or strap length: IN:FASHION systematically maps complex size and variant logics and thus enables efficient planning and a reduction in returns.
Lace, silk or microfibre - delicate fabrics have special requirements. Our solution supports you with precise planning, storage and processing.
Thanks to integrated workflows and end-to-end processes, you can quickly implement design changes and bring new models to market quickly.
Integrated testing processes, sustainability labelling and transparent supply chains support responsible and modern production.
Underwear is complex. However, your processes should not be.
We will show you how you can manage sensitive materials, precise fits and short cycles with an ERP solution that is precisely tailored to the underwear segment – scalable, efficient and future-proof.
Expertise for every segment
Managing diversity, mastering complexity - with the right solutions.
The fashion and textile industry is characterised by high dynamics, seasonal cycles and segment-specific requirements. Whether it’s precise fits and sensitive materials, technical diversity in shoe production or high-quality workmanship in accessories and hardgoods – SPH understands the special features of your industry. With tried-and-tested, flexibly scalable solutions, we create a digital infrastructure that covers all segments and makes your business future-proof.
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